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the Demistache ® Proudly Partners with MOVEMBER 2012

Proceeds from The Demistache collection to Benefit Campaign
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DEMISTACHE NECKLACES TO SUPPORT A CAUSE

Demitasse Jewelry’s, Original Demistache® collection of moustache-inspired jewelry, announces its second year of support for Movember. Everyone knows that October is breast cancer awareness month. But did you know that Movember (formerly known as November) is the month dedicated to raising awareness and funds for cancer affecting men? Movember, the world’s largest fundraiser of prostate cancer research, encourages men to grow moustaches for the month of November, while getting friends and family to donate to their growing efforts. With official campaigns in 6 countries, Movember has raised over $100million to date, all through the power of the moustache! Funds raised in the US benefit the Prostate Cancer Foundation and LIVESTRONG. Men and women register at Movember.com and get all the men folk to start growing on November 1st.
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Demitasse Jewelry to partner with Movember for the 4th consecutive year with its Demistache Collection!
Women love to support women’s health issues- and now they are realizing the importance of supporting good health for the men in their life. Malin Ackerman (“The Romantics,” “Couples Retreat,” “27 Dresses”) felt Movember was a fun and simple way to get men and women talking about a subject often ignored. It’s important for men to proactively take care of their health and she wanted to make a video showing women embracing a man with a moustache.
“The Demistache is more than a fashion statement, it is a symbol of might and we are proud that we can utilize our moustache designs to help Movember raise much needed awareness and funds for the cancers that affect men,” says Demitasse designer, Rachael White. “Demistache designs are a way for both men and women to help show their support for this campaign. While some men spend the month of November growing out their awesome 70’s moustaches, the rest of us can wear the Demistache to show our support.”
The Demistache pendant collection delivers moustache humor and eccentricity through the glamorous medium of fine and costume jewelry. Whether the reference is King George, Nietzsche, or ideas such as androgyny or surrealism, the moustache is a witty way to evoke puzzling figures and concepts while supporting an important cause.



Demitasse donates $8 from the sale of every Demistache necklace purchased at demitassejewelry.com to Movember Novermber 1, 2012 through January 1, 2013.



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